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Ozon has a new store for professional and amateur athletes

To kick off the start of the summer training season, Ozon introduced a special store with sportswear and shoes, where customers can find equipment for any favorite sport. It features a wide range of productsfrom classics like Adidas and Nike to the premium brands Jordan and Calvin Klein. The marketplace includes only verified genuine products in the lineup.

Ozon sees growing interest in healthy lifestyles, with sales of sports and recreation products up almost 80% in the last year. The marketplace is actively attracting and supporting sellers in this category. These efforts have caused the range of sporting goods to more than double in a year. To make it easier and more convenient to find items in this category, the marketplace has launched a sporting goods store. It contains sections with products carefully selected by Ozon experts for customers' various needs and levels of athleticism. These collections include clothing, footwear, and accessories for men and women, as well as items for tourism and recreation. The store will offer a constantly expanding range of products, and will soon feature products for children.

For those who love athletic fashion, there is a Sport style section with a selection of striking, comfortable clothes for every day, as well as a Sport chic section with premium brands. In addition, to make finding products more convenient, the store has collections based on product categories and the most popular brands: Adidas, Nike, Asics, The North Face, Converse, and more.

Athletes will find specialized selections for specific sports — whether swimming, tennis, fitness, or yoga. For the start of the summer running season, Ozon offers running shoes adapted for men and women, types of running (sprints, marathons, trail running), and various foot support needs (neutral/reinforced).

Ozon experts will continue to analyze consumer demand for sporting goods and will offer new relevant collections that account for seasonality and the sporting events calendar. This part of the marketplace will post advice from coaches, sports doctors, and experts on a healthy lifestyle.

Buyers can be sure that the products are genuine: before being added to collections, all products are carefully checked for quality and origin.

Previously, Ozon launched a store with Russian fashion brands, which helps promote clothing and footwear created by domestic designers, as well as stores featuring popular international brands in the mass and premium segments.
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